OVERVIEW
Established in 2014, based in the Greater Los Angeles area, The Imagen Group, Inc. is a certified, minority, woman-owned public relations firm built on 20 years of experience in marketing, communications, and public affairs across the non-profit, government, and corporate sectors.
The Imagen Group looks forward to partnering with you and your team to provide strategic consulting and develop and execute effective Public Relations, Marketing, Communications, and Public Engagement strategies that connect with your employees, customers, and target multicultural audiences. Whether mobilizing and educating diverse communities in LA County through public outreach, identifying Hispanic subcontractors (DBEs) in Southern California to enable your company to win government contracts, providing customized executive media training, or securing media coverage, we deliver impactful, results-driven solutions.
Differentiator: The Imagen Group is a minority-owned multicultural strategic consulting firm specializing in inclusive communications, marketing, and public relations strategies for corporations, non-profits, and government agencies seeking to authentically engage with multicultural communities. Is your team interested in Hispanic Marketing and reaching Latino consumers? Hablamos Español, Yes you may refer to it as Spanish Marketing, we have you covered.
By 2025, Hispanic purchasing power is estimated to exceed $2.6 trillion. As the fastest-growing minority group in the U.S., Hispanics will soon make up 1/4 of the total U.S. population and are projected to contribute 25%–40% of your company’s growth.
Strategy led by a seasoned, Latina bilingual public affairs executive with extensive experience strategic communications, public relations and the development of stakeholder engagement programs that effectively connect organizations, non-profits, corporations, and government agencies with diverse audiences—particularly the Latino community.
Bilingual team with strong relationships with multicultural communities and ethnic news media outlets throughout California, the United States, and Latin America.
Track record of leading award-winning strategic communications, public relations and community engagement campaigns in California and securing local, national, and international news media coverage.
SERVICES
• Strategic Consulting
• Public Relations
• Media Relations
• Multi-Cultural Marketing (Hispanic)
• Educational Marketing
• Social Media Marketing
• Online Content Marketing
• Multimedia Content Creation
• Content Management for Digital
Distribution
• Corporate Identity & Reputation
Management
• Crisis Communications & Issues
Management
• Personal Branding
• Media & Communications Training
• Thought Leadership Positioning &
Marketing
• Cause Related Marketing, Corporate Social
Responsibility
Certifications