Four Tips to Reach Spanish Language Media

Looking to connect with Spanish language media? Here are a few key tips to ensure your message resonates:

1. Ensure Spokesperson is Bilingual: A fluent bilingual spokesperson can effectively communicate your message in both languages.

2. Pitch Relevant Stories: Focus on stories that are of interest to ethnic media and resonate with the Hispanic community.

3. Media Training is Key: Make sure your team is properly trained for interviews to maintain a polished and professional image.

4. Provide Specific Stats: Use data that reflects the Hispanic population to create a stronger connection and highlight the relevance of your message.



We’re ready to help you connect with this powerful demographic through tailored strategies. Our team, including our President/ CEO and Founder of The Imagen Group, a Los Angeles based minority-owned marketing and public relations agency are all bilingual with strong ties to Spanish language and mainstream media. Reach out at theimagengroup.com to start building meaningful connections today!